Friday, February 6, 2009

Writing and Jewelry

Today I took most of my jewelry downtown to a new store opening up called River to Sea.
My friends Rebecca Duffy Bush and her Husband Tim Bush are the owners of this gallery. They have put in pieces from my friend Amy Baxter, and Shandy Burls, and a few artists I have met in my past trade show ventures. They are the local artists which I have grown to love. I am so excited to be amongst such talented friends, these are the same people I would have called upon if I were able to open a gallery such as this.

Well it took me a long time getting my items put in their and priced properly.
I have never set up in a store atmosphere before.
I still need to take some display props in and written propaganda (ie, business cards and general info)

I made up cards explaining the benefits of Argentium silver.

But it is the ones explaining me I am having a hard time with.
People like to know 'something' about the artist they are buying from

I would write something like

'I am inspired by nature'
or something else just as flowery
like this....
(it is my "artist statement" from college)

"To me art is a process, not a destination. The inspiration for my work began with objects created by a variety of published artists" As I mature in this field, more and more of my work reflects my personal experience. I no longer must look for outside inspiration, rather the inspiration which comes from within, as a response to what I have already created.
My work is inspired by the natural world around me. I often turn to organic sculptural forms for my pieces. I find that the qualities of the metal inspire these forms in ways that no other material can. My art is seldom a preconsieved idea. The evolution of the object, as I work withit, is more exciting to me than knowing from beginning to end exactly what the final piece will look like."


I haven't even read that in years. After reading it I realize why I love enamel so much. I have to have preconcieved notions of how to put it all together, but the enamel itself is the surprise factor.

Anyway, my point here is I have limited space to work with - people don't want to read a paragraph while shopping. But I don't want to come across as cliché and flowery, yet keeping to technical is boring.

Here is what my hubby wrote.........


Bordeaux Designs

Shaina Bordeaux
moved to Wilmington, NC after graduating from the prestegious art program at
East Carolina University in 1999 with a Batchelors' degree in Fine Art in Metal Design.
She truely loves designing original pieces of Art and Jewelery from her little studio, behind
Leland home, and can be found there any time she can take a break from her busy life
as the loving wife of a very supportive husband, and the mother of two wonderful boys.

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Ok any writer friends I may have out there, suggestions greatly appreciated!

I don't have alot of writing room, so I need to make it count!

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